Earning your master’s degree in digital marketing is an investment in your future—and where you choose to study matters. Regis College’s Online Digital Marketing Communication master’s program is designed with working professionals in mind. Whether you’re looking to advance your current career or pivot into a new one, the program offers the flexibility and support you need to succeed without putting your life on hold.

Delivered 100 percent online, the program allows you to balance coursework with work, family, and other commitments. You won’t just learn theory—you’ll build practical skills through hands-on projects and real-world learning experiences. “Even if you come into the program with limited or no real experience, you will leave this program with some industry experience,” says Shelagh Tomaino, the Dean of Graduate Admission at Regis College.

From personalized career guidance to one-on-one mentorship, Regis equips you with the tools and connections to move confidently toward a career in digital marketing. So if you’re ready to take the next step, here’s what you need to know to apply to Regis’ Online Digital Marketing Communication master’s program.

Key Takeaways

  • Regis’ Online Digital Marketing Communication master’s program is 100 percent online and designed for working professionals seeking flexibility and real-world experience.
  • No GRE or specific undergraduate major is required, so applicants simply need a bachelor’s degree and a strong interest in digital marketing.
  • The application process is straightforward and supported by dedicated faculty, alumni mentors, and admission staff.
  • Financial aid, graduate assistantships, and personalized support make it easier to invest in your future without putting your career on hold.

Step-by-Step Guide to Applying to Regis College’s Digital Marketing Communication Master’s Program

1. Review the Admission Requirements

Before you begin your application, it’s important to understand who the program is for and what’s required to apply. One of the key advantages of Regis’ program is its accessibility. Whether you’re a recent graduate, early in your career, or making a professional pivot, the program is designed to meet you where you are.

To be eligible, applicants must hold a bachelor’s degree from an accredited institution. No specific undergraduate major or prior marketing experience is required. In fact, students come from a wide range of academic and professional backgrounds. “Because communication can be applicable so broadly, we see students from all kinds of backgrounds,” Tomaino says. “So as long as you have a bachelor's degree and you're willing to work at it, you’re good to go.”

The admissions process does not require GRE or GMAT scores, and there is no published minimum GPA. Instead, Regis looks for motivated applicants with a strong interest in digital marketing communication, a commitment to growth, and the time management and writing skills necessary for success in an online program. If you’re passionate about stepping into this evolving field—even if you’re still figuring out exactly where you want to land—you’re in the right place.

2. Gather Your Application Materials

Once you’ve confirmed your eligibility, the next step is gathering the materials you’ll need to complete your application. And while the process is straightforward, it’s a good idea to start early. “It’s not an overwhelming process, but it does take some coordination,” Tomaino says. “Especially if you need materials from multiple schools or want to give your recommenders time to write something strong.”

Some important application materials include:

  • Completed online application
  • Up-to-date resume or CV
  • Personal statement
  • Two letters of recommendation
  • Official transcripts from all previously attended institutions

When it comes to recommendation letters, it’s important to choose people who understand your goals and can speak to your potential in a graduate-level digital marketing and communication program. While the admission team doesn’t expect perfection, they value depth and authenticity. “We appreciate when a recommender takes the time to share specific qualities or experiences that show why someone would thrive in this program,” Tomaino explains.

3. Connect with Program Staff and Resources

One of the standout aspects of Regis’ program is its emphasis on connection. From the moment you consider applying, you have access to a team that’s eager to support your journey. Whether you’re unsure which track to pursue, have questions about the coursework, or want to talk through your goals, staff and faculty are available to help you navigate the decision-making process.

Applicants also have the opportunity to connect with alumni mentors—something not commonly offered in online programs. These one-on-one conversations provide valuable insight into what the program is really like and how it can prepare you for the workforce. “It’s kind of like having another advisor along the way,” Tomaino says. “It doesn’t feel like a ton of pressure, and students feel comfortable asking questions like, ‘What was your internship like?’ or ‘What kind of job did you get after graduation?’”

Additionally, applicants may be invited to a casual interview with the program director. These conversations are designed to ensure a mutual fit and give you the chance to ask questions about the curriculum, expectations, and support systems in place.

4. Submit Your Application Online

Once you’ve gathered your materials and connected with the Regis team, you’re ready to submit your application. The process is designed to be as straightforward as possible. To begin, visit the Regis application portal and create an account. From there, you’ll be guided through each step, including uploading your documents, entering your academic history, and submitting your personal statement and letters of recommendation.

If you’re still waiting on transcripts or recommendation letters, don’t worry—you can start the application and upload materials as they become available. Regis also allows you to submit unofficial transcripts for initial review, with the understanding that official versions must be provided before enrollment.

Taking the time to review your application for completeness and accuracy before submitting can help prevent delays and ensure your materials reflect your strengths. Once everything is in, you’ll need to track your application and prepare for what’s ahead.

5. Explore Financial Aid and Tuition Options

Planning for graduate school isn’t just about preparing your application, it’s also about understanding your financial options. Regis is committed to making its Digital Marketing Communication program accessible and affordable. With competitive tuition rates and a variety of funding options, you can take a proactive approach to financing your education.

To qualify for federal financial aid, students must enroll in at least six credits per semester (typically two courses). Regis encourages all applicants to submit the Free Application for Federal Student Aid (FAFSA) early—even before applying to the program.

The FAFSA process has become more streamlined in recent years, and applicants are encouraged to use the IRS Data Retrieval Tool for faster and more accurate completion. Be sure to enter your name exactly as it appears on your tax documents to avoid any delays.

In addition to federal aid, students may be eligible for:

  • Graduate PLUS loans and private education loans
  • Employer tuition reimbursement
  • Competitive graduate assistantships, which are posted a few months before the fall and spring semesters

Dedicated financial aid counselors are available to help graduate students navigate these options. Whether you’re new to the process or returning to school after time away, Regis offers personalized guidance to help you make informed decisions about paying for your degree.

Apply to Regis’ Digital Marketing Communication Degree

Applying to graduate school can feel overwhelming—but at Regis, the process is simple, supportive, and built to help you succeed. The Online Digital Marketing Communication master’s program offers the flexibility busy professionals need, along with real-world experience, personalized mentorship, and a powerful network of industry connections.

Start your application today and download your free digital marketing toolkit to begin building your competitive edge.

Published Date