Gain the skills, expertise, and qualifications you need to advance your career in digital marketing.
The digital marketing degree completion program allows students to build upon previous credits and combines Regis’ experience in business and communication with high-demand skills in e-commerce, social media, visual media, marketing analytics, search-engine optimization, and communication strategy.
Curriculum
Prerequisite Courses
| Course | Credits |
|---|---|
| ACC 101 Introductory Accounting I | 3 |
| ACC 102 Introductory Accounting II | 3 |
| ACC 203 Managerial Accounting | 3 |
| BUS 101 Introduction to Business | 3 |
| CIS 112 Integrated Computer Applications | 4 |
| COM 111 Public Speaking | 3 |
| ECO 201 Microeconomics | 3 |
| ECO 202 Macroeconomics | 3 |
| ENG 101 Composition 1 | 3 |
| ENG 102 Composition II | 3 |
| PSY 101 Introduction to Psychology | 3 |
| SOC 101 Introduction to Sociology | 3 |
| Math Electives Strongly Recommended: MAT 125 |
7-8 |
| Science Electives Recommended: BIO 103 Human Nutrition and Health with Lab |
8 |
| Fine Arts/Humanities Elective Recommended: Literature Language, Art, Music, Theater |
6 |
| Business Elective Recommended: MKT 210 |
3 |
| Free Elective Recommended: Religion or Philosophy |
3 |
| Total | 64-65 |
Required Courses
| Course | Credits |
|---|---|
| PHI 110/ID 304 Ethics/Exploring Ethics | 3 |
| Religion | 3 |
| BUS 105/CO 203 Managerial Business Communication/Intro to Comm | 3 |
| MKT 210/MT 222 Principles of Marketing | 3 |
| PSY 105/MT 204 Organizational Behavior | 3 |
| Minor Courses/Electives | 12 |
| Total | 27 |
| NECC Course | Credits |
|---|---|
| CO 247 Digital Storytelling | 3 |
| CO 320 Social Media | 3 |
| MT 223 Consumer Behavior | 3 |
| MT 352 E-Commerce | 3 |
| MT 375 Data Analysis and Modeling for Business | 3 |
| MT 376 Data Mining | 3 |
| MT 417 Email Marketing | 3 |
| MT 418 SEO/SEM | 3 |
| MT 419 Digital Marketing Analytics | 3 |
| MT 420 Marketing Strategy | 3 |
| Total | 30 |
| Total for Degree | 121-122 |
