Gain the skills, expertise, and qualifications you need to advance your career in digital marketing.
The digital marketing degree completion program allows students to build upon previous credits and combines Regis’ experience in business and communication with high-demand skills in e-commerce, social media, visual media, marketing analytics, search-engine optimization, and communication strategy.
Curriculum
Prerequisite Courses
| Course | Credits |
|---|---|
| CO 204 Public Speaking | 3 |
| EN 105 Writing Seminar | 3 |
| EN 106 Critical Reading, Thinking | 3 |
| Ethics | 3 |
| Expressive Arts | 3 |
| History | 3 |
| ID 413 Internship Seminar | 3 |
| Literature | 3 |
| MA 210 Statistics | 3 to 4 |
| Philosophy | 3 |
| Religious Studies | 3 |
| Natural Science | 3 to 4 |
| Natural Science | 4 |
| Social Science Elective Recommended: Introduction to Sociology |
3 |
| Social Science Elective Recommended: Introduction to Psychology |
3 |
| Electives | 15 |
| Total | 61 to 63 |
Required Courses
| Course | Credits |
|---|---|
| CO 203 Introduction to Communication | 3 |
| CO 221 Visual Communication or CO 244 Digital Storytelling | 3 |
| MT 203 Leadership and Management | 3 |
| MT 204 Organizational Behavior | 3 |
| MT 222 Principles of Marketing | 3 |
| MT 235 Software Applications | 3 |
| Courses to complete the Minor | 3 |
| Total | 15 |
| NECC Course | Credits |
|---|---|
| CO 320 Social Media | 3 |
| ID 414 Career Management: Intent and Impact | 3 |
| MT 223 Consumer Behavior | 3 |
| MT 237 Introduction to Business Analytics | 3 |
| MT 375 Data Analytic Methods | 3 |
| MT 376 Data Mining | 3 |
| MT 417 Email Marketing | 3 |
| MT 418 SEO/SEM | 3 |
| MT 419 Digital Marketing Analytics | 3 |
| MT 420 Marketing Strategy | 3 |
| Total | 30 |
Total for Degree: 121 to 122
