The bachelor of science in digital marketing complements Regis’s experience in business and communication with high-demand skills in e-commerce, social media, visual media, marketing analytics, search-engine optimization, and communication strategy. This program prepares students for careers in marketing, communication, management, and business strategy.
Graduates of the BS in digital marketing will be able to:
The BS in digital marketing prepares students for high-demand careers in a wide range of marketing, sales, communication, analytics, and management roles. The profession of digital marketing is experiencing exceptionally strong growth and offers well-above average starting and median salaries. The U.S. Department of Labor’s Bureau of Labor Statistics estimates that openings for advertising, promotion, and marketing managers will increase at a faster-than-average rate over the next decade, with a median salary nationally of $131K. Other strong related career paths for graduates of the digital marketing program include:
Students who elect to pursue the BS in digital marketing must meet the same admission requirements as for all other Regis undergraduate students in the Marshall M. Sloane School of Business and Communication.