Master of Arts in Professional Writing for New Media

MA Program Description

The Master of Arts in Professional Writing for New Media prepares students to produce clear, concise and effective prose using new digital tools while maintaining the rigor and discipline of the print world. A practical alternative to journalism and creative writing programs, the MAPW responds to the demands of the new media landscape while encouraging students to exercise their creativity, explore career options, and become adept at both producing and analyzing information. Instruction is by professionals in journalism, public relations, communications and creative nonfiction who will cover in-demand areas such as health, science or business writing, writing for nonprofits, and public relations. Students will participate in a tailored internship designed to provide hands-on experience and real-world contacts. A capstone project, required in the Advanced Professional Writing course, will be the cornerstone of an e-portfolio that can be used for job hunting and career development. The MAPW enhances and builds on the skills of English, history and political science majors as well as those in fields like nursing or public health. The MAPW is also structured for mid-career professionals who hope to change direction or enhance skills. Courses use traditional in-class format on evening and weekends as well as hybrid delivery. The MAPW can be completed part time or full time or as a 4+1 BA/MA.

The Master of Arts in Professional Writing requires

  • Ten three-credit courses for a total of 30 credits
  • Six core courses including: professional writing, advanced writing, multimedia/social media, communications and rhetoric
  • An internship, which counts as a core course
  • A capstone project

Prerequisites

  • Bachelor’s degree
  • Submission of writing samples
  • GRE results. However, you may take two MAPW courses before officially enrolling; if you receive a B or higher, the GRE requirement is waived
  • Regis College undergraduates with senior status and a GPA of 3.5 or above may enroll in two core courses during their senior year and “double count” them towards the MAPW degree, thereby, allowing for a 4+1 model

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Courses

Core requirements: Six courses

  • EN 500 Foundations Seminar: Introduction to Professional Writing
  • EN 501 Advanced professional writing and practice
  • EN __ Advanced Rhetoric: Persuasion and Argument
  • EN 504 Multimedia, Social Media and Software for the Professional Writer
  • CO 616 Integrated Marketing and Communications OR CO 611 Public Relations
  • EN 506 Writing in the field – Internship and portfolio

Specializations: Choose Two courses

  • EN 510 Advanced Writing for Business: From the Trades to Technology
  • EN 505 Grant Writing, Fundraising and Appeals Writing
  • EN 512 Advanced Writing for the Sciences
  • EN 509 Technical Writing

Two Electives

Choose two graduate level courses in areas such as communications, public health, cultural heritage or political science. Prior approval from program director is required.

Course Descriptions

Core Courses

EN 500 Foundations Seminar: An Introduction To The Field Of Professional Writing

This core course in the graduate program will introduce students to the skills necessary in the field of professional writing and will explore the opportunities in the field. Students will learn about the variety of genres involved in writing professionally, including articles, proposals, presentation, social media campaigns, grants, speeches, position papers, executive summaries and more. Professional writing expectations and possibilities in diverse fields of business, economics, public policy, health and sciences, and the differences between writing for the for-profit and non-profit sectors will also be explored. The seminar will be taught Assistant Professor of English and program director Stephanie Schorow who will organize several guest lectureships by a variety of professionals from the field. Each guest instructor will assign works of theory and practice and will introduce the students to best practices in their fields. Final writing assignments will be assessed by the Regis College instructor in consultation with one of the guest lecturers.

EN 501 Advanced Professional Writing And Practice

This course will focus on the collection, analysis and utilization of information and data as part of professional writing, particularly in the specialized areas of business, public policy, health, and the sciences. Advanced digital research methods and resources will be explored in order to complete a capstone project that utilizes both multimedia and social media.

EN 504 Multimedia, Social Media And Software For The Professional Writer

This hands-on course introduces students to some of the social media and multimedia tools that have become part of the professional writer’s skill set. The course will review best practices for blogging, Facebook, Twitter and other tools as well as exposing students to video editing, photo editing and audio production for the Web. Students will create projects using a selection of these tools. Guest speakers and readings will probe the social and cultural issues raised by new media. The goal is to help students create a tool kit and develop problem-solving skills that will be useful now and in the future.

EN 506 Writing In The Field: Internship

Students will be placed in an appropriate workplace to gain real-life experience in a practical setting.

TBD Advanced Rhetoric: Persuasion And Argument

This course will explore the meaning and usage of rhetoric including an analysis of how we all use persuasive language in contemporary society. We will look at a range of academic and literary work as well as advertisements, propaganda, film, and television in order to examine the function and attributes of rhetorical techniques.

CO 611 Public Relations

This course presents the theory and practice of public relations and how it operates within organizations. Students will study the professional development of the field; concepts, issues, and principles; and models and theories guiding the practice. The course emphasizes the need for well-informed, ethical practitioners with skills and abilities in key areas such as relationship building, strategic planning, management counseling, monitoring, open communication, and writing. The course focuses on the changing nature of public relations, the increasing use of new technologies, and the inclusion of public relations in the total marketing communications mix through the use of case studies, field trips, guest speakers, and hands-on assignments. Course is geared toward health professionals.

CO 616 Integrated Marketing And Communication

Effective corporate communications in today’s global marketplace necessitates the merging of the functions of marketing, advertising, public relations, and promotion. Integrated Marketing Communication will provide the theoretical and practical knowledge of how these areas can best work together to meet an organization’s challenges and solve its problems. The course will look at business firms and non- profit organizations and will place special emphasis on public opinion and its role in the integrated marketing communication mix. Strategies for program planning and evaluation will be examined. Topics studied will include message consistency, managing the brand, use of traditional media, and Web-based activities to maximize effectiveness.

Specializations

EN 505 Grant Writing

In this hybrid course, students will be exposed to the best practices for researching, writing, and following up on grants and other forms of fundraising for non-profits. It covers preparation of proposals to federal and local agencies, corporations and private foundations on behalf of 501 (c3) organizations as well as schools, charity groups and similar entities. The course will provide practical experience through partnerships with key non-profits. Students will learn how to write successful proposals including: case statement, goals and objectives, program budget, management plan and evaluation sections. Additionally, students will practice writing skills in non-profit management, such as the creation of effective fundraising letters and annual appeals.

EN 509 Technical Writing

Emphasizes the skills necessary to translate difficult material into accessible prose. Emphasis will be placed on practical, real-world writing projects, including proposals, instructions, and reports that require explanations to non-expert audiences.

EN 510 Advanced Writing For Business: From the Trades to Technology

This course will expose students to the vibrant field of business writing, with a focus on writing about technology. Taught by a professional in the field, the class will cover the rudiments of writing to a corporate, entrepreneurial or business-savvy audience on issues and topics current in today’s media market. Students will learn best practices in writing for company blogs, trade journals and other outlets.  

TBA: Advanced Professional Writing On Health And Medicine

Graduate students who have taken the Foundation Seminar and Research Methods for the Professional Writer can opt for this specialized course in writing in the Health and Medical field. Likewise, health professionals who wish to gain experience in writing that will complement their background will find that this course will help them gain practical skills in communication. Depending on the class makeup, students may form teams to create collaboration and cross disciplinary skills among health and non-health professional. The course will give all participants experience in writing for different audiences, from the lay public to medical professionals. The course will emphasize clear, effective communication that will be a backbone for further advancement.

EN 512 Advanced Writing For The Sciences

Applying research methods and all skills from the program’s core courses, students will learn how to write clear, well-organized, compelling articles about science and technology topics for a general audience. The course will emphasize writing articles, blog posts and executive summaries and learning how to present complicated material in both prose and multimedia formats. Subjects may range from profiles of scientists, to explanations of how something works, to explorations of controversies in science, and analysis of current issues in the science, technology and health professions.

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Faculty

Lisa Perry-Wood, instructor for EN505 Grant Writing, is a principal in Clarity Consulting Partners, with over 20 years of grant writing and fundraising experience. Her client list has included small and large non-profits, government agencies, public and charter schools, providing grants and fundraising work in education, the arts, science, human services, social justice and other areas. Lisa was the founding president of the Massachusetts Chapter of the Grants Professionals Association. She is also a certified yoga teacher/Ayurveda consultant, as well as a second-year seminary student.

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Upcoming Course schedule

Summer Session I

Grant Writing

Summer Session II

Multimedia, Social Media, and Software for the Professional Writer

Fall 2014

EN 500 Foundation Seminar: An Introduction to the Field of Professional Writing

Monday, 6 to 9 p.m.

EN 504 Multimedia, Social Media and Software for the Professional Writer

Tuesday, 6 to 9 p.m.

EN 510 Advanced Writing for Business: From the Trades to Technology

Wednesday, 6 to 9 p.m.

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Upcoming events

Online Information Session

Tuesday, October 14th, 12 noonProfessional Writing Online Information Session – Join us online to learn more about the graduate Professional Writing program here at Regis. Please RSVP to 781.768.7101 or jessica.meuleman@regiscollege.edu. Limited to 25 spots.

 

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Courses

Graduate Program Director

Stephanie Schorow
College Hall 361

781-768-7413
617-721-9190 (cell)

Contact Information


Office of Graduate Admission
t 781-768-7330
e graduatedepartment@regiscollege.edu
Regis College: Graduate Department